Trade shows are a lot of work, and they can quickly swallow up your time and resources. That said, they are also still one of the best ways to connect with current customers, while also adding some new clients to the books. There is a lot of work that needs to be done before the [...]
by Heather Rykowski In today's competitive business scenario, an event planner has to use all effective means to boost customer relationships and can use help from a service that provides corporate gifts. With your clients expecting you to reach out to them and make them feel truly valued, giving them corporate gifts can help you [...]
Selecting the wrong promotional products can actually have an adverse effect on your brand. As we head into Fall Trade Show season we want to share with you how promotional products impact your brand and the 5 common mistakes to avoid. Trade shows and exhibitions provide a great opportunity for businesses to connect with their [...]
by Heather Rykowski Investing in boat loads of cheap promotional products to giveaway at trade shows was considered effective marketing, back in the day, but no more! Businesses are beginning to realize that giveaways directly reflect the quality of their brand regardless of who’s receiving it…a prospect, customer, or employee. Spending more money on quality [...]
by Heather Rykowski Convention gifts are one of the greatest points of attraction for event attendees as they expect to receive some sort of gift bag or promotional swag during the event. When done right, these gifts can keep on giving, as long as they are thoughtfully designed. Make sure you also consider the following [...]
